“It’s the List, Stupid!”
Robert Kadar gives an overview of his tried-and-tested methods for building audiences. He will also explain what “It’s the List, Stupid!” means and why it’s key to building successful organizations.


Marketing Evolution: It’s the List, Stupid!
on Vimeo.

Robert Kadar founded This View of Life in 2012 in cooperation with The Evolution Institute. He currently serves as founding editor of Evonomics (also in partnership with the EI). For the last several years he’s worked in media, publishing, and marketing. In 2013, he published Great Adaptations, the evolution children’s book which raised approximately $52,000 on Kickstarter. The book is still recognized as one of the top 20 most funded children’s book on Kickstarter. He worked at St. John’s University’s Office of Marketing and Communications as a Web Producer, and is currently the Director of Communications at Cardozo Law School. His work includes growing the university’s presence on all social media channels, running advertising campaigns to attract prospective students and alumni gifts, and managing and publishing content on a daily basis. When he’s not at his day job, he spends time growing Evonomics which currently receives a quarter million + pageviews a month.

Published On: June 9, 2017

Robert Kadar

Robert Kadar

Robert is the founding editor of This View of Life, co-founder of Evonomics, and creator of the children’s book Great Adaptations. Also, he served as Executive Assistant of the Evolution Institute.

David Sloan Wilson

David Sloan Wilson

David Sloan Wilson is SUNY Distinguished Professor of Biology and Anthropology at Binghamton University. He applies evolutionary theory to all aspects of humanity in addition to the rest of life, both in his own research and as director of EvoS, a unique campus-wide evolutionary studies program that recently received NSF funding to expand into a nationwide consortium. His books include Darwin’s Cathedral: Evolution, Religion, and the Nature of Society, Evolution for Everyone: How Darwin’s Theory Can Change the Way We Think About Our Lives, and The Neighborhood Project: Using Evolution to Improve My City, One Block at a Time and Does Altruism Exist? Culture, Genes, and the Welfare of Others. .

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